Instagram is now a powerful social platform, for those who wish to strengthen their authorised business. The seamless combination of bulk schedulers, insights, advanced metrics with the value proportion turns Instagram into a unique asset for local and small businesses.
Instagram is better geared for the restaurant industry, than anything else. As per research, people within the age group of 18-35 spend the entire 5 days annually to browse through food images on Instagram. It has been seen that a population of 30% of people who downright reject restaurants with weak Instagram presence.
Given below are fantastic strategies that can be used to drive the food-lovers out of their profiles, fetch more Instagram followers and lure hungry people through their houses.
Woo the Food Bloggers
Let’s get this straight; you can enjoy a whopping brand exposure to an excited food junkie if you can have a food blogger with an ocean of followers to post about your restaurant. However, you might frequently be dining, sipping wine food bloggers, but that isn’t enough. You must start riddling these people.
They can be easily reached (you would find most of their bios listing their emails, but DM’s are most effective in such cases), pining to attract more followers. There are influencers and bloggers who quote exorbitantly for their offered services but do not misunderstand them. They are probably more than ready to paint their social media platforms with your culinarians.
Host Contests
This hack is similar to the previous one but has one caveat. You must limit the contests to either one or two per partnership. Hosting an Instagram contest with a food influencer/blogger would cost you an amount that you might have kept aside for the prize. So, you must wish for contests to reach out to a varied set of followers. You also want to bear in mind about the contest fatigue.
Once you have separated followership, it gets really easy. All you have to follow to that is request the influencers to share 4-5 images over the following one and half week, and enjoy the followers flying in no time.
Use a Rescheduling Tool that is Right
You definitely do not wish to get your post scheduling wrong. Instagram has forever boasted of being a ‘spontaneous posting’ app and henceforth restricts third-party apps to post on your behalf. And, restriction of posting from third-party implies that the apps like Sprout Social and Hootsuite are not allowed as well. So, what you can do instead is purchase a third-party app for outsourcing your scheduled posts to tech farms in India, Ukraine and somewhere else. It is hands-down one of the best alternatives, and they can send posts for you but you can run the risk of account suspension.
Few other third-party apps are:
- Schedulr
- Onlypult
- Gramblr
With these amazing techniques to turn your restaurant into an Instagram star, you are sure to garner some popularity on the social media platform besides fetching attention and attracting Instagram likes. So, set out on your journey to help your restaurant become the talk of the town, now.
